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The Visible Value Blog

Welcome to a place where you can connect and learn.

When you think Zebra, you may think of printers, but we're so much more than that. A leader in developing solutions that feature barcode, RFID and RTLS technologies, Zebra converts the physical into the digital to give assets, people and transactions a virtual voice. When you have more visibility, you can drive more value.

In this blog, we will:

  • Break down the basics of the Internet of Things (IoT) and how our connected world is making a big impact on how we work and play
  • Cover all the latest trends in visibility technology, like barcoding, RFID and RTLS, across many industries
  • Give you a closer look at the latest news and solutions from Zebra

If you're looking for something specific on the blog, you can narrow your experience by region, vertical or subject and by subscribing, you can be notified when we share new content.

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Zebra is Expanding the Boundaries of Card Printing at ISC West

Posted by Zebra Global April 14, 2015 at 7:04 AM


Zebra will participate in ISC West, the largest security industry trade show in the U.S. this week, from April 15-17 at Sands Expo Center in Las Vegas. What can you expect from Zebra?

Zebra will demonstrate how our technology can help meet today's increasing need for service bureaus and governments to quickly set up and issue secure, reliable forms of identification, while improving the efficiency and speed of large print jobs.


Topics: Security, Barcodes, Government, Printers, APAC, North America, Latin America, EMEA

Zebra Technologies’ Secure Prescription Printer

Posted by Andy Tippet December 9, 2014 at 9:07 AM

Tested and proven in over 2,000 locations nationwide, Zebra’s GX420Rx works seamlessly with your hospital’s technology software, and complies with the Centers for Medicare & Medicaid Services (CMS) Tamper Resistant Prescription Law.

Topics: Healthcare, Patient Safety, Printers, Identification, APAC, North America, Latin America, EMEA

Small, but Powerful: Print Little Labels for Tiny Devices

Posted by Zebra EMEA August 12, 2014 at 5:09 AM



Topics: RFID, Manufacturing, Printers, Internet of Things, APAC, North America, Latin America, EMEA

See More. Do More (for the Community).

Posted by Zebra Global June 19, 2014 at 9:00 AM


“A World of Good, One Community at a Time.”  At Zebra, this mantra defines the outreach goal of our community relations team. While it’s important to be focused on best practices that help drive businesses to be more effective and efficient, it’s also important for us to take a moment to celebrate the importance of giving back.


Topics: Security, Printers, APAC, North America, Latin America, EMEA, Zebra Corporate

Managing multiple Link-OS printers – together

Posted by Zebra EMEA November 28, 2013 at 10:15 AM


Increasing device use means increasing challenges for businesses. As many devices require their own unique provisioning, configuration and reporting requirements, ensuring consistency and control whilst minimizing costs and complexity can be difficult – unless you’re using Profile Manager, of course.

Profile Manager is an exciting new feature of Link-OS 2.0. It makes Zebra Link-OS printers even easier to integrate, manage and maintain, and this first release gives users the visibility and convenience of one application to manage all their Link-OS printers.


Topics: Printers, Link-OS Environment, ZebraEMEA,, APAC, North America, Latin America, EMEA

Mobile point-of-sale: retailers get to the point

Posted by David Stain March 8, 2013 at 8:33 AM

The increase in ownership of smart phones and other handheld devices is making us, as consumers, more used to finding information and undertaking transactions wherever and whenever we want. In turn we are becoming more and more demanding of the businesses we deal with.


Topics: Retail, Printers, Point of sale, APAC, North America, Latin America, EMEA

Look in the Mirror for Better Barcode Printer Management

Posted by Tim Dreyer November 8, 2010 at 10:44 AM

When networked barcode and label printers need to be updated with new fonts or formats the task of physically doing this can be very daunting and time consuming for a large enterprise.


Topics: Printers, APAC, North America, Latin America, EMEA

Bar Codes to Cater to the Fashion Elite

Posted by Tim Dreyer August 24, 2010 at 10:24 AM

Next month’s Fashion Week in New York will have a cute new accessory to dazzle the fashionistas. The event will be utilizing technology that the trade show industry as employed for several years now: barcodes.

We barcodnistas are pretty used to it by now. You register for NRF or RetailNow or any other trade event and you get a confirmation email with a barcode that you use to fly through the registration lines, laughing at long lines behind you.


Topics: Retail, Printers, APAC, North America, Latin America, EMEA

If a Four-Store Retailer Can Profit from Item-Level RFID, Couldn’t You?

Posted by Tim Dreyer August 12, 2010 at 2:13 PM

Item-Level RFID ROI a Shoe-in for Florida Retailer

Giants like Wal-Mart aren’t the only retailers using item-level RFID to improve inventory accuracy and reduce inventory-related labor costs. An article in RFIDJournal.com explains how “Florida shoe retailer Peltz Shoes has saved approximately 1,500 man-hours in the past year by applying a passive RFID tag to every box containing a pair of shoes at each of its four stores.”shoe boxes1

Just so happens the store is using RFID printers from Zebra Technologies to encode the RFID labels and print each with a price, description and bar code. 

Check out the article.

What do you think—do you foresee your own stores implementing item-level RFID anytime soon? Do you think you could achieve the level of return on investment Peltz Shoes has?

For more about item-level tagging benefits, read this white paper. The paper also explores how “on-pitch” RFID printing and encoding technology can ensure data encoding accuracy while helping to improve ROI by reducing the cost of RFID label media by as much as 10 percent.

Discover more about RFID printing/encoding and Zebra RFID printer/encoders.


Topics: RFID, Retail, Printers, APAC, North America, Latin America, EMEA

Full-Feature Kiosk Printer: Your New Best Friend

Posted by Tim Dreyer June 23, 2010 at 3:46 PM

Since we announced the new KR403 kiosk printer today, we thought it would be prudent to give you a few reasons to care about it. It’s just a kiosk printer after all, right?

Well, kind of. Did you know that nearly 90% of today’s kiosks have some sort of printed output? From payment receipts and transaction confirmations to recipe, folio and map printing, most kiosks produce records for the users. However, printers remain the primary cause of kiosk downtime. Not just a kiosk printer anymore, huh? Whether it’s a paper jam or simply being out of media, when a kiosk’s print capability is down, so is the kiosk.

Because a single service call can quickly erase any savings a kiosk integrator realizes from the purchase of a low end printer, we wanted to point out a few reasons why a full featured printer will give you a greater ROI in the long run.

Looping Presenter: The looping present prevents the main cause of kiosk printer jams: End-user interference. This features prevents the user from accessing the printout until it is completely printed and cut, decreasing the chance of premature pulling or tearing that can jam the printer.

Guillotine cutter: A guillotine cutter smoothly separates the printout from the paper roll, not only creating a nice edge, but also preventing jams by keeping the end of the roll available for the next printout.

Large roll capacity: In addition to reducing reloading trips, a large roll capacity reduces the number of times the kiosk is opened, reducing the frequency or improper loading.

Remote monitoring: By being notified when paper is jammed or low, a company can not only reduce kiosk downtime but in some cases, even prevent it.

By eliminating or at least greatly recuing downtime caused by printer problems, kiosk deployers will see more uptime and more uptime means happier customers.


Topics: Retail, Printers, APAC, North America, Latin America, EMEA