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The Visible Value Blog

Welcome to a place where you can connect and learn.

When you think Zebra, you may think of printers, but we're so much more than that. A leader in developing solutions that feature barcode, RFID and RTLS technologies, Zebra converts the physical into the digital to give assets, people and transactions a virtual voice. When you have more visibility, you can drive more value.

In this blog, we will:

  • Break down the basics of the Internet of Things (IoT) and how our connected world is making a big impact on how we work and play
  • Cover all the latest trends in visibility technology, like barcoding, RFID and RTLS, across many industries
  • Give you a closer look at the latest news and solutions from Zebra

If you're looking for something specific on the blog, you can narrow your experience by region, vertical or subject and by subscribing, you can be notified when we share new content.

So join us and be a part of the conversation!

 

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What does the Asia Pacific region think of IoT?

Posted by Zebra Global April 9, 2015 at 8:34 AM

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The eighth in a series of blogs taking a closer look at Zebra's 2014 global study, commissioned by Forrester Consulting, on IoT implementation in the enterprise. The series will culminate in a Twitter chat discussing the Internet of Things.

Zebra Technologies recently released a commissioned Forrester Consulting study on the state of the Internet of Things (IoT). The global report collected findings from companies all over the world including the APAC region.

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Topics: RFID, Manufacturing, Internet of Things, Visible Value Chain, APAC, North America, Latin America, EMEA

Free webinar: IoT – No Longer a Buzzword but the New Reality

Posted by Zebra Global April 8, 2015 at 7:35 AM

 

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The Internet of Things (IoT) is changing the way companies do business. But just how much and for whom? What does the timeline look like? And what types of technology solutions are being put into place?

View our webcast and learn why businesses globally are ranking the IoT as the transformative technological initiative of the decade.

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Topics: RFID, Internet of Things, Visible Value Chain, APAC, North America, Latin America, EMEA

Webinar Alert! Gartner's April Webinar Lineup

Posted by Zebra Global April 7, 2015 at 6:31 AM

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Stay on top of the latest topics and trends impacting today's IT landscape with Gartner's free, live webinars. You'll gain insights from the industry's most respected analysts, and walk away with practical advice to move your business forward.

Register today to secure your opportunity to interact with an expert ​​from Gartner, one of the world's leading information technology research and advisory companies.

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Topics: RFID, Internet of Things, Visible Value Chain, APAC, North America, Latin America, EMEA

Makers of Consumer Products are Ready for Benefits of IoT

Posted by Zebra Global April 2, 2015 at 7:38 AM

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Topics: RFID, Retail, Internet of Things, Visible Value Chain, APAC, North America, Latin America, EMEA

Recap of March's Industry News

Posted by Zebra Global April 1, 2015 at 7:11 AM

 

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Every week Zebra features different industry news stories from around the world via our social media channels. We have compiled the most popular articles below with click-to-tweet buttons for your convenience. Let us know which story was your favorite in the comments and follow our social channels to see real-time updates.

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Topics: RFID, Healthcare, Manufacturing, Internet of Things, Visible Value Chain, APAC, North America, Latin America, EMEA, T&L

Zebra Recognized as Best in Sports Technology by SportsBusiness Journal

Posted by Zebra Global March 31, 2015 at 7:47 AM

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A total of 78 nominees across 15 categories are set for the eighth annual Sports Business Awards. Winners will be announced at a ceremony May 20 at the New York Marriott Marquis at Times Square.

SportsBusiness Journal/Daily established the Sports Business Awards to recognize excellence, innovation and outstanding achievements in the business of sports. Nominations were earned for accomplishments during the period from March 1, 2014, to Feb. 28, 2015.

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Topics: RFID, Sports, Internet of Things, Visible Value Chain, APAC, North America, Latin America, EMEA

The New World of Mobile Marketing

Posted by Cal Calamari March 30, 2015 at 6:16 PM

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Remember the days when you would buy the Sunday paper just for the weekly coupons? Going through all the sales fly outs, clipping the ones you were interested in? This marketing approach was used to cast a wide net, guessing at what a general cross section of the population might be interested. That approach is so yesterday.

Today businesses want to engage with consumers at a personal level; creating specific offers on products, brands and services that they know the customer is interested in, increasing their odds of a sale. How can they do that? With mobile marketing.

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Topics: Mobility, Retail, Internet of Things, APAC, North America, Latin America, EMEA

Internet of Things Survey Yields Impressive Response from Transportation Firms

Posted by Zebra Global March 26, 2015 at 7:43 AM

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The sixth in a series of blogs taking a closer look at Zebra's 2014 global study, commissioned by Forrester Consulting, on IoT implementation in the enterprise. The series will culminate in a Twitter chat discussing the Internet of Things.

The transportation industry has counted on the Internet of Things (IoT) for several years to provide end-to-end visibility from the warehouse to the customer.

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Topics: RFID, Internet of Things, Visible Value Chain, APAC, North America, Latin America, EMEA, T&L

Harvard Business Review: Advancing the Customer Experience

Posted by Zebra Global March 24, 2015 at 8:05 AM

 

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Harvard Business Review (HBR) featured Zebra in a new report regarding Zebra's adoption of the Internet of Things, cloud and mobile as a way to improve customers' experience.

Providing potent customer experiences is moving to the top of corporate agendas. Forrester Research analyst Michael Gazala predicted that in 2015 the race to create the best customer experience will hit the gas pedal. “Since 2007, the average customer experience in the industries that Forrester tracks has gone up across the board, and the number of truly awful experiences has dropped like a rock.”

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Topics: RFID, Services, Internet of Things, APAC, North America, Latin America, EMEA

North American Businesses are Seeing Benefits from the Internet of Things

Posted by Zebra Global March 19, 2015 at 8:12 AM

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The fifth in a series of blogs taking a closer look at Zebra's 2014 global study, commissioned by Forrester Consulting, on IoT implementation in the enterprise. The series will culminate in a Twitter chat discussing the Internet of Things.

Business leaders in North America are well versed on how the Internet of Things (IoT) can benefit their business procedures and data collection processes. This concept of connecting machines to the Internet is nothing new for many IT managers and CIOs.

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Topics: RFID, Internet of Things, Visible Value Chain, APAC, North America, Latin America, EMEA