zebra logo

The Visible Value Blog

Updated: The Enterprise AppForum 2014: Are you ready?

Posted by Zebra EMEA

November 19, 2014 at 10:20 AM



We’re just a few days away from the Enterprise AppForum 2014, which will be held in Brussels, Belgium. For those of you who haven’t been before, this is a developer-only event all about apps for enterprise.

With interactive discussion topics, facilitating a full, free and frank exchange of ideas; one-to-one meetings with our core EMEA and USA technical teams; and endless networking opportunities; the event is sure to deliver outstanding value.

What’s more, 25 special guest speakers with a wide range of skills and specialisms will be giving informative talks and sharing their expertise on key industry topics – from the Internet of Things to iOS development.

Break it ‘til you make it

As if that wasn’t enough to keep you educated and entertained, the Enterprise AppForum 2014 will include a Hackathon, where attendees can spend as much time as they like on the project – either with teammates, or alone. To spice things up a little, we are not announcing the theme until the first evening of the event.

Hackathon judges will be looking for creativity of thought, simplicity of execution and purity of design – all encompassed within an app boasting that elusive ‘X’ factor that sets it apart from the rest.

With top prizes up for grabs, including a Parrot AR.Drone 2.0 for each member of the winning team (up to five people), this is surely one element of the event not to be missed.

An international affair

One of the pleasures of being involved in the Enterprise AppForum is the opportunity to meet with technical specialists from other countries and discuss areas of mutual interest whilst also having the opportunity to explore different approaches to problem solving.

We wanted to try and understand what is in the minds of some of our participants before they come to the event next month and so reached out to a developer in Kenya. Lincoln Njogu of m:Lab is one of the African Continent’s brightest app developers, one of 7 people working for m:Lab in Nairobi. m:Lab specialises in encouraging start-up app developers and runs the annual pivoteast.com event which brings together around 100 start-up developers and gives them the opportunity to pitch their idea to a room full of judges from Africa, the US and Europe.

What next?

If you’re going to be at the AppForum, you’re in with a chance of discussing the next greatest App, how data is used, what platform is best or how you fund the next generation of apps as well as a chance of winning either a Drone or the Raspberry Pi.

And for more information in the meantime, why not download the official event app? Offering you an early opportunity to navigate the schedule, view speaker profiles and build your own personal version of the event, it could prove handy both in the run up to the event and whilst you’re there too.

That’s because with the app, you can view maps to find your way to the next session, and provide feedback after each one. Plus you can keep up to date via the Event News and Twitter feature, and even request a slot at the Barcamp if you feel the need to share something with your peers.

Download the app now:

From Apple:

From Google:


You can also follow the Zebra feed on Twitter and on Facebook for all the action.

We look forward to seeing you there! 



Enterprise AppForum 2014: Day One

The fifth annual AppForum is now underway and yesterday saw a range of speeches and presentations to kick the event off.

Prior to the event we had 177 delegates from across Europe, the Middle East and Africa booked to attend and everyone made it into Brussels to register on time despite the morning’s fog delaying some flights a little.  In addition, a number of local developers walked into the event and signed-up on the spot taking the number of attendees at this year’s event to over 180.

The event started with presentations from Mark Kirstein, Zebra Technologies’ senior director of enterprise software and Euro Beinat, Zebra Technologies’ VP of platform technologies. Mark gave an overview of what the joining together of Motorola Solutions’ Enterprise Business with Zebra Technologies means and the opportunities it presents while Euro went into some detail on the Zatar product with some fantastic illustrations and interesting examples.

The attendees had plenty of opportunity during the afternoon to mingle and meet one another as well as spend time with our event sponsors in the Solutions Arcade discussing their products and perspectives and it was gratifying to witness so many animated conversations taking place. In addition, the first three sessions in the meeting tracks took place with each room being full to bursting point.

At the end of the day the Hackathon kicked off (http://enterpriseappforum.challengepost.com) following an ice-breaker challenge to build the tallest free standing structure from 20 strands of spaghetti, a metre of tape and a marshmallow.  It turns out that you see the strangest things in Brussels. 

You can see all the pictures from day 1 on our Facebook page.

Day two is just starting off and the meeting rooms are already buzzing.  Watch out for an update on day two!



Topics: Link-OS Environment, Internet of Things, APAC, North America, Latin America